Contest honours National Coaches Week

In recognition of National Coaches Week, B.C. athletes and parents have an opportunity to recognize their favourite sports mentor.

Until Sunday Sept. 27, viaSport is encouraging the sports community to post a photo and a caption highlighting their coach.

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On Sept. 30, one lucky coach will win $1,000 - $500 for their club and $500 for themselves. The winner will also be featured province-wide on viaSport’s digital channels. Visit for contest details and how to enter.

"Coaches are community leaders and role models who inspire passion for sport and physical activity,” said Lisa Beare, Minister of Tourism, Arts and Culture. “Quality sport experiences begin with coaches that help athletes build confidence, self-esteem and learn essential life lessons through participation in sport. I value the role coaches played in my life and this week is a great opportunity to celebrate the tremendous positive impact coaches have on athletes and communities across B.C.”

As the organization responsible for coach education in B.C., viaSport supports the delivery of the National Coaching Certification Program (NCCP), where coaches in the province have the opportunity to further their training and skills to best support their athletes and foster positive sport experiences.

Coaches are also integral in providing mentorship to other young coaches. Programs like the BC Games Coach Mentorship Program and Canada Games apprenticeship programs for women and Indigenous coaches provide an opportunity to support the development of mentors. This builds capacity within different sports and helps coaches succeed in a sport environment and beyond.

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